Rethink Education, L.P.

United States of America

Last updated 13 May 2020, by Impactyield.

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Rethink Education is a venture fund focused exclusively on education technology. While the fund did not have its initial close until the summer of 2012, the general partners have been co-investing over the past year with the intention of contributing the companies to the fund's portfolio. The fund is a first time venture co-managed by Matt Greenfield and Rick Segal, two of the most successful angels in the ed-tech space over the past decade. The fund typically invests in the Series A and Series B rounds of funding of early- and growth-stage startups. To date, the fund has invested exclusively within the United States, but with a wide geographical range within the borders.

Rethink Education is committed to investing in solutions that target populations across the educational spectrum including K-12, post-secondary, adult learning, and corporate training. We seek to drive industry change by strategically investing in passionate entrepreneurs and unique business models intent on creating disruption in, and integration between, the following core strategic areas: content, measurement, management, delivery, and social context.

Financial description

The fund will be $50-75 million in size and can hold up to 15 companies in its portfolio, with no more than 15% of capital under management directed to any one investment. The fund typically likes to lead Series A or Series B rounds of funding at $1-3 million per investment, and looks to participate in a pro rata capacity in following rounds of funding.

11 years

of track record


the year funded

50,000,000 USD


Asset manager

SDG goals

SDG targets

Equal rights to ownership basic services technology and economic resources

Free primary and secondary education

Full employment and decent work with equal pay

Impact Category

Key performance indicators

Fund overview

Asset manager: Rethink Education

Product track record: Fund has 11 years of track record

Target IRR: n.a.

Committed Capital: n.a.

Target return category: Risk-adjusted market-rate of return

Fund domicile:

Product status:

Style/Stage: ,

Inception year: 2012

Vintage year: 2012

Target region: , , ,

Target close date: 01/05/2013

Product term: 7 years +3x 1 yr ext

Assets under management: 50,000,000 USD (US Dollar)

Investment size: Min: 0; Max: 0; Avg: 0

Co-investment policy:

Currency of investments:

Currency for fund / product figures:

Fund investments to date: 7

Fund investments to date exited or repaid: 0

Management fee: 2%

Carried interest: 20%

Hurdle rate: 8%%

GIIN Investors' Council Investment: No

Limited Partners / Investors: n.a.

Limited Partner / Investor Type: Endowments/Foundations, Family Office, Other Institutional Investors




Phone number: 914-683-8474

If you wish to have your details removed from this database please email

Brandon Avrutin

Vice President

Matt Greenfield

Managing Director

Richard Segal

Managing Director

Impact Performance


Impact thesis

The United States education system is broken. This is a major problem.
We are failing our students by not providing them with adequate knowledge and the tools to find gainful employment and the opportunity to lead productive lives. We are failing to produce a workforce prepared to meet the creative and technological demands of today’s job opportunities (and the Department of Labor estimates that 65% of today’s grade school students will end up at jobs that have not been invented yet). We are failing to adapt to where our new priorities should lie.
A struggling economy, unsustainable education costs, and inadequacies in the system are forcing the industry to rethink what is being taught and how it is being taught. The increasing power and ubiquity of technology and data storage provide us with the tools to meet these challenges and broaden the impact of the education experience. Rethink Education is committed to investing in solutions that target populations across the educational spectrum including K-12, post-secondary, adult learning, and corporate training.

Impact Management


Financial benchmark

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